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Marjolein Bongers, Richard van Kray

Sales zonder bullshit

In dit boek combineren Richard van Kray en Marjolein Bongers hun expertise op het gebied van sales en LinkedIn tot een unieke gids waarmee je de effectiviteit van je salesaanpak flink zult verbeteren.
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Pagina 4 van 3.408 resultaten
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gebondenEngels9780312228415 13-4-2000
This book encompasses the latest thinking on management and organisations in China's transitional economy. It examines key topics in areas including the reform of state enterprises, management of international joint ventures, business networks and guanxi, and Chinese organizational behaviour.  Meer
128,33
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9780333607305 17-8-1994
The book develops the idea that a shift in the techno-economic paradigm creates opportunities for the rise of new firms, industries and countries to technological leadership, making the adoption of an adequate national system of innovation fundamental to success in such changes.  Meer
184,93
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9780333987322 15-4-2003
This book compares and contrasts how different firms approach marketing within the same country. It concerns issues revolving around marketing as a form of rhetoric and marketing as a living reality for firms who practice it and contains cutting edge thinking from expert commentators on the marketing scene worldwide.  Meer
128,33
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9780333992869 4-2-2003
This book is intended for practitioners and academics who wish to develop an understanding of marketing in an international context. The book provides a series of critical perspectives on marketing from senior authors around the world.  Meer
128,33
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9780312294052 19-5-2003
This book takes up a question that has rarely been raised in the field of management: 'Could modern Western colonialism have important implications for the practices and theories that inform management and organizations?  Meer
156,63
Verwachte levertijd ongeveer 9 werkdagen
PaperbackEngels9780323912273 26-4-2024
**2025 PROSE Award Finalist in Media and Cultural Studies** Food Sustainability and the Media: Linking Awareness, Knowledge and Action is the first book to explore the roles that the media plays in raising awareness, spurring action, and increasing understanding about food security and global sustainability issues.  Meer
158,20
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9780333598924 20-6-1995
Appreciating and satisfying the emotional heads of buyers can be the essential factor contributing to the creation of a competitive edge, particularly where close uniformity of quality, price and service exists between competing suppliers.  Meer
128,33
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9780333739075 3-9-1998
The objective of this book is to contribute to the role that consumer behaviour research plays as a well established research discipline in an international context.  Meer
184,93
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9780333746271 12-4-1999
This book provides a detailed insight into China's endeavours to acquire the advanced technical competencies which lie at the heart of modern telecommunications.  Meer
184,93
Verwachte levertijd ongeveer 9 werkdagen
PaperbackEngels9780273634355 21-2-2000
Advertising looks at the structure and organisation of the industry, how campaigns are constructed and costed, the various methods of promotion, above-the-line and below-the-line costs, legal and ethical issues, market research and much, much more.  Meer
89,74
Verwachte levertijd ongeveer 9 werkdagen
PaperbackEngels9780273757399 15-11-2012
‘The main part of intellectual education is not the acquisition of facts but learning how to make facts live.’ Oliver Wendell Holmes   Become a specialist in shopper marketing Fundamentals of Retailing and Shopper Marketing is an ideal companion text whether you are in marketing, in manufacturing, work for an advertising agency or if you work in retail.  Meer
99,34
Verwachte levertijd ongeveer 9 werkdagen
PaperbackEngels9780273757733 20-12-2012
Marketing Across Cultures, 6th edition, by Jean-Claude Usunier and Julie Anne Lee In an increasingly interconnected global business environment, it is crucial that marketers recognise how a better understanding of cultural differences can help improve performance.  Meer
99,34
Verwachte levertijd ongeveer 9 werkdagen
PaperbackEngels9780273758747 16-7-2015
‘Retail Marketing Management covers all the essential theories needed to understand the complicated business of retail: from understanding the consumer and purchasing of the product through to store layout and communications.  Meer
83,74
Verwachte levertijd ongeveer 9 werkdagen
PaperbackEngels9780273779827 10-12-2012
17,74
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9780333760147 16-10-2001
Semiotics is concerned with the signs and meanings that are attached to linguistic and non-linguistic things and events. As such it plays an increasingly important role within marketing as marketing is seen in terms of exchange relationships that entail psychological and social, as well as physical and financial meanings.  Meer
184,93
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9780333560761 18-11-1991
Brands are among the most valuable assets of most of today's corporations. Brand names are the lingua franca of commerce. Branding is all about brands in both the packaged goods and the services industries - how to develop them, how to protect them, how to use them effectively.  Meer
184,93
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9780333598900 21-6-1994
Twenty-one authors from a variety of backgrounds analyse the global competitiveness of the Asian firm in different parts of the world and at different phases of their internationalisation process.  Meer
184,93
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9780333662779 15-9-1997
Marketing Psychology portrays the behaviour of consumers as influenced by its environmental consequences and extends this analysis to marketing management by proposing a novel understanding of the marketing firm.  Meer
128,33
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9780333660638 5-3-1997
Understanding the Consumer is a core text for students of consumer or buyer behaviour. It looks at the subject from a psychological perspective and psychological themes that cross different areas are highlighted - such as personality patterns and lifestyle effects on shopping behaviour.  Meer
70,32
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9780333925409 7-11-2001
Subaru and Jaguar provide outstanding examples of what can be achieved when brand development and relationship marketing are combined to create a world class brand.  Meer
64,66
Verwachte levertijd ongeveer 9 werkdagen

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