Communicatie en media

Communiceer effectiever, krachtiger en strategischer met boeken die je leren hoe je écht binnenkomt bij je doelgroep. Van storytelling tot social media en van crisiscommunicatie tot interne communicatie: ontdek hoe je invloed uitoefent met de juiste boodschap op het juiste moment.

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Corporate Communications

GebondenEngels9781412931021 28-2-2008

The field of corporate communications describes the practices organizations use to communicate as coherent corporate "bodies". Drawing on the metaphor of the body and on a variety of theories and disciplines, this title challenges the idealized notion that organizations can and should communicate as unified wholes. Meer

281,95

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Corporate Communications

PaperbackEngels9781412931038 18-3-2008

92,65

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Jacquie L'Etang

Sports Public Relations

GebondenEngels9781412936187 16-12-2013

A critical introduction to this increasingly popular subject from one of the most highly regarded authors in the field. The perfect balance between theory and practice. Meer

202,32

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Robert J. Garmston

The Presenter's Fieldbook

PaperbackEngels9781442223677 1-2-2018

Proper presentations have the power to persuade and transform people and organizations. This is a book about the art of presenting. Meer

61,67

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Donald Miller

How to Grow Your Small Business

PaperbackEngels9781400235346 14-3-2023

Speak to the heart of your target audience and create a movement around your mission or campaign through this comprehensive, step-by-step approach to crafting messages that resonate. Meer

21,79

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Corporate Communication

PaperbackEngels9781433119255 17-12-2014

This volume examines, analyzes, and illustrates the practice of corporate communication as a critical business asset in a time of global change. It looks at the major communication needs in the lifecycle of organizations: M&A, structural change, culture change, innovation, new leadership, downsizing, global expansion, competition, ethical decision-making, political action, and employee engagement. Meer

60,88

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Alexander Lyon

Case Studies in Courageous Organizational Communication

PaperbackEngels9781433131233 11-11-2016

This book presents 31 case studies in organizational communication that explore issues of courageous communication. Meer

68,03

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Industrial Tourism

GebondenEngels9781409402206 28-6-2010

Industrial tourism presents opportunities, both in terms of income and as a tool of management, for individual firms who open their doors - and consequently their local regions - to the public. Meer

203,25

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Key Concepts in Public Relations

GebondenEngels9781412923187 5-3-2009

A 'one stop PR shop' for students in this increasingly popular field of study. Meer

208,33

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Key Concepts in Public Relations

PaperbackEngels9781412923194 9-3-2009

A 'one stop PR shop' for students in this increasingly popular field of study. Meer

68,07

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D . Joel Whalen

The Professional Communications Toolkit

PaperbackEngels9781412927161 14-2-2007

Presents a fresh vision of communication that offers little-known and amazingly effective techniques for the novice speaker and stage-savvy pro. This title provides practical, research-based tools that apply to various professional communication, speaking at small staff meetings, and delivering a keynote address to a ballroom full of people. Meer

200,82

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Jacquie L'Etang

Public Relations

PaperbackEngels9781412930482 21-11-2007

This book introduces students to the key concepts in Public Relations and draws on a wide range of interdisciplinary sources to encourage students to think critically about public relations as an occupation, to widen their intellectual perspective on the subject, and to really engage the thinking that has shaped both the discipline and practice of public relations. Meer

79,13

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Corporate Communication

GebondenEngels9781433119262 30-12-2014

204,11

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Alexander Lyon

Case Studies in Courageous Organizational Communication

GebondenEngels9781433131240 18-11-2016

This book presents 31 case studies in organizational communication that explore issues of courageous communication. Meer

117,44

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Karen Miller Russell

Promoting Monopoly

PaperbackEngels9781433147340 15-6-2020

This book analyzes the development of public relations at AT&T, starting with a previously forgotten publicist, William A. Hovey, and including James D. Meer

51,85

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Nilofer Merchant

The New How (Paperback)

paperbackEngels9781491903438 25-4-2014

23,18

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Corporate Communication

GebondenEngels9781433165689 1-4-2020

Corporate Communication: Transformation of Strategy and Practice focuses our understanding of the foundation on which corporate communication was established and provides the context to analyze corporate communication practices from corporations' initial uses of the Internet to the contemporary fragmented media environment. Meer

134,48

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Karen Miller Russell

Promoting Monopoly

GebondenEngels9781433147333 11-6-2020

This book analyzes the development of public relations at AT&T, starting with a previously forgotten publicist, William A. Hovey, and including James D. Meer

134,48

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Martin Manser

The Ultimate Business Communication Book

PaperbackEngels9781473689091 2-2-2023

THE ULTIMATE BUSINESS COMMUNICATION BOOK gives you everything you need to succeed in business. It is a dynamic collection of essential skills covering the topics that will help you make a seismic impact upon your performance - faster than you ever thought possible. Meer

21,79

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Corporate Communication

PaperbackEngels9781433165634 1-4-2020

51,85

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