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Ethical Issues in International Marketing is a valuable resource for readers’increasing need for knowledge of this important area. In recent years, ethical issues in international marketing have come to the forefront due to publicity and controversy generated from several international cases of questionable ethics. Meer
In the tradition of Radical Candor, a highly-respected Silicon Valley expert shows that in an age of ultra-transparency, companies that do not think seriously about a crucial element of corporate culture – in this case, integrity – are destined to fail. Meer
"Risk or uncertainty assessments are used as aids to decision making in nearly every aspect of business, education, and government. As a follow-up to the author's bestselling Risk Assessment and Decision Making in Business and Industry: A Practical Guide, Risk Modeling for Determining Value and Decision Making presents comprehensive examples of risk/uncertainty analyses from a broad range of applications. Meer
Robert Zafft presents the too-often abstract language of business ethics in straight-forward language, laying out two themes commonly ignored: in the real world, it is often easy to lay out an ethical path but often very difficult to implement and encourage adherence to that path, and reputation is the single most important asset in business. Meer
Robert Zafft presents the too-often abstract language of business ethics in straight-forward language, laying out two themes commonly ignored: in the real world, it is often easy to lay out an ethical path but often very difficult to implement and encourage adherence to that path, and reputation is the single most important asset in business. Meer
Risk assessment is the cornerstone of contemporary environmental protection. You must find the answers to questions such as: what might be the impacts of the new synthetic chemicals, what problems might arise from the normal operations of industry, what are the chances of accidental releases and how will they impact the environment? Meer
This book is about how models can be developed to represent demand and supply on markets, where the emphasis is on demand models. Its primary focus is on models that can be used by managers to support marketing decisions. Meer
This book develops a Credo for honorable entrepreneurs dedicated to freedom and general human flourishing, based on work by Aristotle and the giants of moral, political, and economic thinking. Meer
This book responds to the common objections to alternative business structures, describes the opportunities that such structures offer, exposes how lawyer self-regulation operates to obstruct the modernization of legal services, and includes interviews with persons who have experience with alternative legal service providers in other countries. Meer
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