Bernard Marr is an internationally best-selling business author, keynote speaker and strategic advisor to companies and governments. He is one of the world's most highly respected voices and a renowned expert when it comes to topics such as artificial intelligence, big data and blockchain.

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Bernard Marr

Big Data

Name: Big Data
Author: Bernard Marr

Using SMART Big Data, Analytics and Metrics To Make Better Decisions and Improve Performance

Paperback Engels 2015 9781118965832

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GET SMART - LEARN TO CONVERT THE PROMISE OF BIG DATAINTO REAL–WORLD RESULTS

There is so much buzz around big data. We all need to know what it is and how it works. But what will set you apart from the rest is actually knowing how to use big data to get solid, real–world business results and putting that in place to improve performance.

´Big Data´ shows you how to implement the same practices that leading firms have used to access new dimensions of profitability. You′ll learn from clear explanations and countless examples how successful organizations large and small use the SMARTmodel to get ahead:
- Start with Strategy
- Measure Metrics and Data
- Apply Analytics
- Report Results
- Transform Business

Specificaties

ISBN13:9781118965832

Trefwoorden:Data analyse, big data, Data analysis, Business intelligence (BI)

Taal:Engels

Bindwijze:paperback

Aantal pagina's:246

Uitgever:Wiley Computing

Druk:1

Verschijningsdatum:30-1-2015

Hoofdrubriek:IT-management / ICT

ISSN:

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Over Bernard Marr

Bernard Marr is an internationally best-selling business author, keynote speaker and strategic advisor to companies and governments. He is one of the world's most highly respected voices and a renowned expert when it comes to topics such as artificial intelligence, big data and blockchain. Bernard is one of the world’s most prolific writers and influencers on upcoming technology trends, and is now a renowned leading futurist. He has a regular column in Forbes on AI, the Internet of Things, machine learning and blockchain. As the founder and CEO of Bernard Marr & Co ( https://www.bernardmarr.com/default.asp ) he regularly advises the world’s best-known organizations on digital transformation and business performance.

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Inhoudsopgave

Introduction: Welcome to a SmarterWorld

1. Smarter Business
2. S = STARTWITH STRATEGY
3. M = MEASURE METRICS AND DATA
4. A = APPLY ANALYTICS
5. R = REPORT RESULTS
6. T = TRANSFORM BUSINESS

Conclusion
About the Author
Acknowledgements
Index

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Big Data

Using SMART Big Data, Analytics and Metrics To Make Better Decisions and Improve Performance

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